Making movies is not as easy as it looks.
Making cute recipe videos is also not as easy as one might think...
I found that out --first hand.
Hats off to all those Hollywood directors and sound mixers...
your careers are safe from this Midwestern blogger.
(at least for the foreseeable future)
(at least for the foreseeable future)
Have you seen those snazzy food videos on Facebook??
I am absolutely captivated...
for 30 seconds they have my full undivided attention.
for 30 seconds they have my full undivided attention.
If you have not yet seen one...
Let me set the stage:
A set of mystery chef hands...
quite possibly a hand model,
quite possibly a hand model,
whips up a delicious looking recipe....
The video shows a person make an entire cake,
or pie, or roast in 30-45 seconds...
highlighting the important steps...
There is no mess... no dirty dishes..
no fumbling about,
no opening packages or chopping
celery...they get straight to the point.
The video shows a person make an entire cake,
or pie, or roast in 30-45 seconds...
highlighting the important steps...
There is no mess... no dirty dishes..
no fumbling about,
no opening packages or chopping
celery...they get straight to the point.
The whole recipe is condensed into
easy to follow visuals...
beautifully lit...pretty food shots...
easy to follow visuals...
beautifully lit...pretty food shots...
all the while
super cheerful music plays in a background...
and me, the viewer...
I'm left thinking...
"Wow... I am going to make that recipe!!"
If they can do it in 30 seconds...
what will that be in real time for me... probably
5 maybe 10 minutes... right??
"Wow... I am going to make that recipe!!"
If they can do it in 30 seconds...
what will that be in real time for me... probably
5 maybe 10 minutes... right??
I do believe however, I may be their target audience...
so...
(begin adventure)
so...
(begin adventure)
I told myself
"Hey...I can make one of those videos too!! Why not??!!"
And yes,...
I probably can, eventually, someday make a recipe video...like a pro..
I probably can, eventually, someday make a recipe video...like a pro..
That day is not today...
sigh...
... there is a huge learning curve...
huge...very, very large.
Here are three very valuable and
transferable lessons I learned:
transferable lessons I learned: